All About Hosting A First-Time Homebuyer Session In The UAE

• The Goal of Hosting a First-Time Homebuyer Session
• Creating Content for the Session
• The Right Time to Meet Your Clients

Buying real estate for the first time can be a big decision for many. Both financially and emotionally, it can seem quite daunting. A good way to make them feel at ease and confident enough to take the first steps is to host a first-time homebuyer session!

If you’ve never hosted a homebuyer session before, you’re at the right place. We take you through what topics you need to focus on, the best days to host your sessions and more.

The Goal

The goal of hosting a homebuyer session in the UAE is to make potential clients trust you enough to work with you. This means, establishing your expertise, showcasing your professionalism and letting them know you’re an agent that can be trusted.

The goal is to inform your clientele of the whole home buying process, from start to end.

Bring a Partner

Find a partner in an industry associated with real estate buying for this session. This could be a finance professional who can explain mortgages in-depth, or an insurance agent who can discuss insights on insurance for the property. Having a partner can add value to your first time homebuyer session with their expertise.

Get the word out about your first-time homebuyer sessions using social media and newsletters. Highlight the key factors you want to showcase with your clients and market it online.

Have material to take home

Create brochures or pamphlets with insights or data for home-buyers to take home after your seminar. This could be points summarised or data about price trends from transaction insights.

Localise the session

Ensure your first-time homebuyer sessions are localised to the UAE, instead of sharing general information from the internet. Focus on more market-level education.

Choose the right time

Host your sessions at times that are convenient for your potential clients. Avoid festivals and days when people are likely to get together, like Christmas or Eid. If your target clients are families looking for their dream home, 8 pm on a weekday isn’t the best time to host your sessions.

Remember, your first-time homebuyer session is not a marketing pitch, it is a chance to establish trust as a realtor. Share as much education as possible during these sessions

As a real estate agent, thinking out of the box can go a long way in building a name for yourself in the industry. Find out more ways to connect with your clients by exploring our resources on our Content Corner on the Agent Portal. You can also elevate your career by attending Bayut Academy, our in-house trainings that offer skills to take your career to the next lesson.